The go-to strategist for real growth branding.
The go-to strategist for real growth branding.
Hi, I’m Vicky Esi, a GTM strategist and Technical writer who is great
at growing brands through positioning and narrative funnelling.
Trusted By
Trusted By
Selected Works
Selected Works
Selected Works
Arbitrium
Arbitrium
Arbitrium
Arbitrum is an onchain ecosystem built to power applications everywhere, offering high-speed, low-cost Ethereum–secured infrastructure for builders, enterprises, and users.
Arbitrum is an onchain ecosystem built to power applications everywhere, offering high-speed, low-cost Ethereum–secured infrastructure for builders, enterprises, and users.
Arbitrum is an onchain ecosystem built to power applications everywhere, offering high-speed, low-cost Ethereum–secured infrastructure for builders, enterprises, and users.
Tradeleaf
Tradeleaf
Tradeleaf
Tradeleaf is the world’s first blockchain-based trade finance platform that enables businesses to access faster, transparent, and decentralized financing for global trade.
Tradeleaf is the world’s first blockchain-based trade finance platform that enables businesses to access faster, transparent, and decentralized financing for global trade.
Tradeleaf is the world’s first blockchain-based trade finance platform that enables businesses to access faster, transparent, and decentralized financing for global trade.
Akka Finance
Noracle is an AI-powered blockchain oracle protocol designed to link decentralized applications (dApps) with reliable and secure predictive models and data, primarily for use in Prediction Markets, GameFi, and DeFi (Decentralized Finance).
Noracle is an AI-powered blockchain oracle protocol designed to link decentralized applications (dApps) with reliable and secure predictive models and data, primarily for use in Prediction Markets, GameFi, and DeFi (Decentralized Finance).
Noracle is an AI-powered blockchain oracle protocol designed to link decentralized applications (dApps) with reliable and secure predictive models and data, primarily for use in Prediction Markets, GameFi, and DeFi (Decentralized Finance).
Derad Network
Derad Network
Derad Network
Derad Network is a decentralized aviation-safety platform built on ADS-B technology, empowering global airspace stakeholders with open-source, real-time flight data and risk monitoring.
Derad Network is a decentralized aviation-safety platform built on ADS-B technology, empowering global airspace stakeholders with open-source, real-time flight data and risk monitoring.
Derad Network is a decentralized aviation-safety platform built on ADS-B technology, empowering global airspace stakeholders with open-source, real-time flight data and risk monitoring.
About Me
About Me
About Me
I love creative thinking. It allows me reverse engineer ideas and play with thoughts in my head. In my free time I play games onchain and offchain with my favorites being Variance and Mortal Combat. I'm just a chill girl, living and loving life as it comes.
I love creative thinking. It allows me reverse engineer ideas and play with thoughts in my head. In my free time I play games onchain and offchain with my favorites being Variance and Mortal Combat. I'm just a chill girl, living and loving life as it comes.
I love creative thinking. It allows me reverse engineer ideas and play with thoughts in my head. In my free time I play games onchain and offchain with my favorites being Variance and Mortal Combat. I'm just a chill girl, living and loving life as it comes.
As a Go-To-Market strategist and content/technical architect helping Web3 projects, grow, gain adoption, and scale user traction with precision. I excel at turning brands, complex or not, into a story people emotionally care about.
As a Go-To-Market strategist and content/technical architect helping Web3 projects, grow, gain adoption, and scale user traction with precision. I excel at turning brands, complex or not, into a story people emotionally care about.
As a Go-To-Market strategist and content/technical architect helping Web3 projects, grow, gain adoption, and scale user traction with precision. I excel at turning brands, complex or not, into a story people emotionally care about.
Work Experience
Work Experience
Arbitrium
Arbitrium
Helped grow community engagement by 35% during ecosystem awareness initiatives.
Created explainers on Layer 2 scalability, BoLD tech, and native BTC yield that simplified adoption for new users.
Akka Finance
Akka Finance
Helped shape Akka’s value proposition around AI-driven trade optimization, increasing content engagement by 60% across Twitter and Medium.
Helped shape Akka’s value proposition around AI-driven trade optimization, increasing content engagement by 60% across Twitter and Medium.
Tradeleaf
Tradeleaf
Created content that improved organic visibility by 45% and helped onboard early adopters through education-driven storytelling.
Created content that improved organic visibility by 45% and helped onboard early adopters through education-driven storytelling.
Finexim
Finexim
Supported the creation of pre-launch narratives that attracted over 2,000 early community members through organic reach and partnerships.
Supported the creation of pre-launch narratives that attracted over 2,000 early community members through organic reach and partnerships.
If your team needs a girl like me, let’s hop on a call. Click the button below.